The Reach of Danwei Mobilization: An analysis on urban residents’ charitable giving to Project Hope

以对“希望工程20周年品牌影响力评估”调查数据的分析为基础,本文在多维度上研究了动员对于公众捐助行为的影响。结果发现,体制内外,动员对于个体捐助行为的作用有显著差异:体制内个体捐款次数相对较多,而体制外个体单次捐款额度较高。总的来看,体制内外捐助者捐款总额差异不显著。这种模式展示了后单位制时代大众动员所具有的某些特点:一方面,体制动员因素保持着显著的效力,但有其作用的限度；另一方面,社会自主性空间获得了初步成长,然而动员机制也发挥着一定效果。这构成当前我国公益事业发展的一个重要的制度与社会背景。

Analyzing the data from “The Social Impact Assessment on Project Hope in Two Decades”，this paper explores the effects of danwei mobilization on charitable 244 giving in contemporary China. The results demonstrate that the effects of mobilization are significant. Meanwhile，noteworthy differences exist between the state-related and the non-state-related sectors. The count of individual charitable giving in the staterelated sector is higher than that in the non-state-related sector，while the average amount of each giving is lower. As a result，no significant difference is found with the sum of individual giving from the two sectors. Some distinctive features of the mass mobilization in the post-danwei era are revealed. On the one hand，the mobilization through the state-related system is relatively effective but limited. On the other hand，the mobilization within the emerging new social space also influences the individual charitable giving. These discussions shed lights on the institutional and social background of the charity development in China.

毕向阳； 晋军； 马明洁； 何江穗；

中国政法大学社会学院院长基金

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