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英文标题: | Media Hegemony, Cultural Circle and the Global Dissemination of the Orientalist Discourse: Taking Public Opinion on China in GDELT as an Example |
摘要: | 本文通过全球舆情大数据对西方涉华舆情所建构的东方主义话语及其全球传播机制进行了分析。研究发现,在新媒体时代,美国涉华舆情延续了传统东方主义话语的内涵,将中国建构成专制主义的、人权问题突出的、对西方充满挑衅和威胁的形象。研究还发现,全球网络空间中的新闻信息传播同时表现出“核心—边缘”结构和“文化圈群”结构,二者塑造了全球网络空间中涉华舆情的景观,“核心—边缘”结构使得霸权国家所建构的东方主义话语在广大亚非拉国家扩散,而基于共同语言、文化接近性等所形成的文化圈群结构则弱化了西方政治话语在阿拉伯、俄罗斯和中东欧等区域中大部分国家的传播。上述发现有助于提升未来我国对外传播的有效性和针对性。 |
英文摘要: | This article analyzes the orientalist discourse constructed in the Western China-related opinion and the communication mechanism using the Global Database of Events, Languages, and Tone (GDELT). The study finds that in the new media era, public opinions in the U.S. continue with the connotation of traditional orientalist discourse, and depict China as an authoritarian country with human right issues and a provocative, threatening image. It also finds that the “core-edge” structure and the “cultural circle” structure exist in news dissemination, shaping the landscape of China-related opinions in the global cyberspace. The “core-edge” structure promotes the spread of the orientalist discourse constructed by hegemonic states in many countries in Asia, Africa and Latin America, while the “cultural circle” structure based on common language and cultural proximity weakens the spread of Western political discourse in Arab, Russia and Central and Eastern Europe. The findings can contribute to enhancing the effectiveness of Chinese international communication in the future. |
作者: | 龚为纲、朱萌、张赛、罗教讲 |
作者单位: | 武汉大学社会学院(龚为纲、罗教讲);湖北经济学院财经高等研究院(朱萌);山东大学新闻传播学院、伦敦大学国王学院(张赛) |
期刊: | 社会学研究 |
年.期:页码 | 2019.5:138-164 |
中图分类号: | |
文章编号: | |
关键词: | 舆情大数据;涉华舆情;媒介霸权;文化圈群;东方主义话语 |
英文关键词: | |
项目基金: | 本文为教育部人文社会科学研究一般项目“基于大数据的西方主要社会思潮发展动态及其有效引导研究”(18YJC710016)、国家社科基金重大攻关项目“大数据时代计算社会科学的产生、现状与发展趋势研究”(16ZDA086)的阶段性成果。 |
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